Concept: Mocha draws its inspiration from the “Quahveh Khanneh” or Coffee House of Morocco and Turkey, where people used to gather over hot coffee, Hookahs and just talk, and enjoy each other's company. Territory: Nationwide Training Provided: One month Marketing Support: Branding, Nation wide promotions / tie-ups Agreement Term: Initial 9 years; renewable for 5 years thereafter Number Of Units: Currently the total no. of units is 20; of which 12 are franchised Investment Required: Between INR 65 - 85 lacs Business Established: 2001 Franchising Commenced: 2002 Qualifications Required: Just the PASSION to excel in the service industry

Concept: The concept is simple: Laid back informal ambience. An array of brews and tastes, a setting which is plush yet informal, upmarket yet within reach and the formula is a winner for todays consumer. Territory: Nationwide Training Provided: 3 weeks at company office and one month on site Marketing Support: Opening advertisements, Stratergy formulation, creative concepts, corporate tie ups, merchandising Agreement Term: life time agreement Number Of Units: 5 Units Outside Country: under process Investment Required: 8 lacs to 14 lacs Business Established: 2005 Franchising Commenced: 2006 Qualifications Required: good Business acumen