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The Music World Franchise – The One-Stop-Shop for all Entertainment Needs

by Music World
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The Music World franchise is a retailer that provides music cassettes and CDs and is India’s largest music and home video retail chain with 279 outlets across India. The music services franchise operates 14 main stores, 44 shop-in-shop and 164 access stores in the country. These operations of the entertainment services business are spread over 36 locations in all the major cities in India.

Music World provides consumers with an unparalleled range of music and movies, across international, Hindi and regional collections. The stores provide a superior shopping ambience that makes the consumer shopping experience pleasant and rewarding. Recently, some flagship stores have introduced “Viewing” posts for facilitating sampling of Home Videos.

Music World’s mission is to be “India’s most favourite Music and Home Video Retail Chain offering range and repertoire, value added product presentation, consumer browsing and guidance facilities and supreme ambience backed by friendly and knowledgeable consumer service personnel.”

Music World’s success has been based upon its following Unique Selling Proposition, which are seen in its exhaustive range across repertoire’s, product presentation and store ambience, top line growth , consumer browsing/guidance service, targeted promotions / brand building, sustained bottom line growth, innovation in product and service delivery and people competencies. 31.05.2007

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23, Shah Industrial Estate,

Off Veera Desai Road, Andheri

Mumbai 400 053

Tel: 91-22-26731145, 91-22-56924811

Fax: 91-22-6730961

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